Annual Block Party
Save the Date: Saturday, July 19, 2025
On Saturday, July 13th, 2024, the Concern Foundation hosted its 49th Annual Block Party, Hollywood’s premier outdoor food, beverage, and entertainment extravaganza. This iconic event was held on the historic backlot of Paramount Studios Hollywood, attracting 4,000 guests for an unforgettable evening raising over $2.4 Million Dollars for cancer research.
This year’s event featured a captivating SPACE theme, MISSION CONCERN – CONQUERING CANCER THE FINAL FRONTIER, paying tribute to the Stanley and Joyce Black Family Foundation, for their outstanding 3 GENERATIONS – A LEGACY OF COMMUNITY LEADERSHIP.
Special guests included Karen Bass, Los Angeles County Mayor, who made a special presentation, prizefighter Sugar Ray Leonard, actor Barry Williams, who returned to the Paramount lot years after filming the Brady Bunch, Henry Tillman, 1984 Heavy Weight Boxing winner, and Joanna DeJoria, granddaughter of John Paul DeJoria of Paul Mitchell and The Patrón Spirits Company.
The evening was an out-of-this-world galactic extravaganza, featuring culinary delights, top-notch beverages, and captivating live entertainment across multiple stages. Highlights included the DeLorean from Back to the Future, Clone Troopers, Star Wars Characters, the Vibrato Intergalactic Cantina, Flying Saucers, and an 18-foot Astronaut at the DJ Stage.
Attendees indulged in a culinary journey through the streets of Paramount's Backlot, sampling an array of gourmet food tastings, desserts, spirits, cocktails, wines, and beers. Musical performances by the Tom Nolan Band on the Main Launch Pad, D' City Sound & Events presented by the Hirsch Family Foundation, and the Vibrato Intergalactic Cantina featured the Jason Goldstein Sextet with Lilli Passero, and other special artists.
Guests celebrated the wonders of the cosmos and hoped for a cancer-free future while experiencing Brian Kramer Photography Digital Photo Studio sponsored by Northern Trust, Casino Style Gaming for Prizes presented by Agua Caliente Casinos, Photo Booth by SnapItStudio.com, Specialty Lounge areas provided by Souza Insurance, Shuttle Services at the event sponsored by Motev, Spa Services provided by Fairmont Spa Century Plaza, Glamour Makeovers by the Beauty Bus Foundation, and endless drinks at the bars sponsored by Eisner and Loeb & Loeb. The evening’s highlight was the Online Silent & Live Auction featuring exclusive items and extraordinary packages, offering attendees one-of-a-kind opportunities to support cancer research.
The Concern Foundation partnered with Los Angeles magazine once again for The Best of LA 2024® on Los Angeles magazine’s street, providing additional avenues for enjoyment and support. Los Angeles magazine, the Concern Foundation’s Media Sponsor for 17 years also made a financial contribution to the Concern Foundation, furthering the mission of advancing cancer research.
Scroll through the 2024 Block Party photos below!
Concern Foundation for Cancer Research successfully produced its 48th Annual Block Party on the backlot of Paramount Studios in Hollywood on Saturday, July 8 featuring multiple stages of live entertainment, casino-style games, live and silent auctions, and food, desserts, and beverages from over 70 of Los Angeles’ best restaurants and caterers. Themed this year as “THE LAND BEFORE TIME: THE EXTINCTION OF CANCER,” we celebrated by honoring the Kallick Family with the Lifetime of Giving Award and saluting Cedars Sinai Cancer for their groundbreaking work focused on conquering cancer. The sold-out event hosted over 3,500 guests, successfully raising $2.1 million for cancer research through sponsorship, ticket sales, donations, and bids on auction items.
Tribute Journals
53 YEARS OF CONCERN: A CELEBRATION IN MUSIC TO CONQUER CANCER
View the video directly on YouTube: https://youtu.be/YS_23y7SDt4
View the video directly on Vimeo: https://vimeo.com/630487936/42fafd57f8
A simple idea back in the early 1970’s, Concern pioneered the “block party” fundraiser concept which has become a reality where thousands gather each year for an evening filled with good food, friends, and entertainment. It takes a tremendous team comprised of three generations of volunteers all working together to produce Concern’s signature Block Party.
Check out our 2020 virtual Block Party presentation: